DIDAJ Jewelry by Alyona Borochin

My name is Alyona and I am a jewelry designer and founder of DIDAJ Jewelry. I’ve been creating my unique designs for many years. It is my passion and gives me a great deal of satisfaction, especially when I see what joy it brings to my clientele, all over the world. Although my customers vary in age and interests, they all share a common love for jewelry and a desire for beautiful things.

I look to many of my life experiences for inspiration. From my fascination with art history, to my observations of nature, I draw upon a wide variety of shapes, textures, and materials, to create something distinctive and exciting.

All the products I offer represent my unique sense of style. I carefully oversee every facet of production, to give you unmatched, world class quality. I stand behind each and every product and offer my personal quality guarantee.

My new Collections bring together colorful Exotic and Italian leathers, Silver and Peacock Baroque Pearls, various colors of Coral, Turquoise, Amethyst, Peridot, Citrine, Opal, Aquamarine, and Tourmaline. I’m very proud of these new collections and hope you find them as exciting as I do.